How To Boost Sales In Your Business |

How To Boost Sales In Your Business

Written by JT on March 5, 2008

I saw a funny bumper sticker today that read, “The flogging will continue until morale improves”. I’ve seen this quote before, but I usually just laugh it off and go about my day. For some reason it really stuck with me today, though. I thought about it, and how it applies to business as well as life.

I guess the reason the bumper sticker quote stayed with me was because, recently, an acquaintance complained to me that she felt unfulfilled. She complained that, despite her best efforts, life and business were getting the better of her. She felt tired, beat down and defeated. Nothing, she claimed, was working.

Jim Rohn often talks about the importance of ambition and personal responsibility with respect to being an entrepreneur. Entrepreneurs can’t make the same excuses that employees make; in fact, they can’t make any at all.

Entrpereneurs have to be leaders; employees don’t have to lead, they just have to punch a clock. If the goals, deadlines and commitments are not met, the business fails and the entrepreneur suffers.

The bumper sticker seems to indicate that the flogging—also known as difficult times, trials and tribulations, etc—will continue until a shift in mindset grabs hold of the leader and he or she takes a decided stand against failure and mediocrity.

For the record, I do not fear failure. And while I try not to fail, I see failure is the supreme teacher…IF you posses the maturity and open mind to learn from it.

But repeated failure with a lack of learning; acceptance of mediocrity; willingness to feel defeated when things don’t go your way…THAT is unacceptable, and completely against the entrepreneurial spirit.

So how do you shift your mindset away from that of the “victimized employee”? How does one stand tall in the face of adversity? Where ought one turn when business is slow and the bills are piling up? Here is what I told my acquaintance, only because it worked for me when I used to have the same challenges…

Get Grateful. I do not care how bad you perceive your current situation, there is always someone else who has it worse. Yeah, I know…it sucks to hear that. But it is true. Mia and I sponsor a child in the Philippines, and her family doesn’t even have running water. How crappy is that? Try brushing your teeth, or washing dishes, or staying healthy without running water.

And if that is too dramatic for you, then consider this Jom Rohn quote”
“If you think the grass is greener on the other side, it’s most likely because that field is getting more care the owner.”

Remember; every single person: Donald Trump, Oprah Winfrey and even Mother Theresa all had lousy times in their lives. But the strong ones…the winners…refuse to lose. They get resilient by going against that which put them in a bad place to begin with.

By focusing on the things you are grateful for, you immediately shift your body chemistry and begin to transform your brain from the “fight-or-flight” mode to the “vacation mode”.
When was the last time you were running for your life and you thought, “Man, it is sure great to be here. I love this place in life…”?

Probably never.

But by concentrating on the positive aspects of life, you can literally convert nervous anxiety into a restful calm and get back in control of the situation and yourself. Okay, so let’s say you are grateful. Now what? Its time to…

Get E.A.G.E.R. Being E.A.G.E.R. does not mean being an over-zealous spaz. I use the acronym E.A.G.E.R to stand for Enthusiastic Action Generates Exciting Results. Simply put, the more passionate you are about your pursuits, the more successful you will be and the less daunted you will be by failure and setbacks.

Case in point; when I was a kid all I wanted was to be a Navy pilot (that and play for the Seahawks). I ate, drank and slept Naval Aviation. But I struggled in school and despite those struggles, still sought out tough classes and stayed with it.

I even had the Navy tell me I was too old (the age cut-off was like 29…I was 30 when I started flight school). But I found a way to use my prior service time to get a waiver. I made it. Earning my “Wings of Gold” was a huge personal triumph.

Was I unsure of myself? Sometimes. Was I enthusiastically dedicated? Always. And I am deeply grateful for that experience because it has taught me tremendous lessons about business. Get E.A.G.E.R about your life’s pursuits. Ask the experts of whatever field of business you are in how they got successful and mirror what they do. Learn from the best, and then join them! And finally…

Get Coaching. Let me be clear; you do not need to spend tons of money on a coaching program. In fact, you are getting coaching right now. Going to blogs, visiting forums, attending seminars, and reading books are all great ways of getting coaching.

I don’t have all the answers; I give you honest advice from a place of personal experience. Now, if you are serious about success, I strongly suggest you make a modest investment in top-notch coaching. If you would like to contact me about my coaching program, drop me a line at: jt@shiftofmomentum.com

Okay, friends, that is all for now. I am excited to share this information with you because everything you just read came from my own personal experience. It means a lot to me to help successful people just like you. Thanks for being a part of my passion!

See you in the next post…
~JT